A handful of major sandwich brands battled it out in Q1 2019, investing nearly $85 million in  television – the vast majority from the top two brands.

In this report, we slice up the data from Q1's TV ad insights for the sandwich category to find out which brands had the biggest ad budgets, what shows and networks garnered the most attention, and how the spending trends stacked up during a season which included heavy sports-focused investment with the NFL and NCAA seasons peaking. 

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